ALL DAY LAUNCH

The Ask
Capture photo and video content to be used in marketing, in-app, and social assets that supports the launch of the Adidas All Day app.

Content Approach
Inspire Her: Authentic, confident, fun, informative

Real & Relevant Spaces: blank canvas with gritty textures

Beautiful Stories: capture real workouts, use light and angle to add depth, look for authentic in-between moments